“The most used words in men’s vs. women’s basketball coverage” up at Mental Floss

March Madness has begun. If you’re like me, and you want to think about the language behind it all, and what it says about society, Mental Floss has got you covered. They’ve been kind enough to publish a piece by me on the topic.

The Most Used Words in Men’s vs. Women’s Basketball Coverage

March Madness is that time of the year when we collectively relearn that, even more than four decades after Title IX, there’s still “college basketball” and then there’s “women’s college basketball.” It’s startling how easily we associate phrases like “fill out your bracket” with men’s—and not women’s—basketball, despite the fact that both are currently competing in championship tournaments. This suggests a perception of women’s sports as irrelevant, a perception that’s reflected in uneven media coverage of these two contests. …

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